Welcome to The Art of Selling
Sales is a simple. Learn about the outcomes your prospect is looking to achieve, and then show them how you can deliver the outcomes they need.
It's not about you, it's always about them.
The Art of Sales Discovery
Client Outcomes
Your business is your business. So what? Prospects don't want to hear about you. They want to talk to about what matters to them. Sure, at some point you get to blow your own horn, but that has to be earned. And that's the secret.
Sales Discovery is both an art and a skill you can learn.
An art, you say?
When you meet someone for the first time, do you spend this initial time talking about yourself? Doubtful. The art is in how you sincerely learn about them to see if there's mutual interest. Aren't you curious to learn what makes them tick? What drives them and what are they looking for? It's a dance of rapport. Sales is no different.
Sales Discovery versus Lead Qualification
Sales Discovery is about them. Lead Qualification is about you. What does this mean? Lead qualification is an internal metric to measure if the prospect fits our ideal customer profile. Think about that. Sales discovery is about them, learning their needed business outcomes and then deciding if we can deliver those outcomes. Lead qualification is checking boxes. Sales discovery is a real conversation.
"The Art of Sales Discovery, Ditch the Pitch"
Summary
If you convince your prospect that you are the best partner who can deliver the business outcomes they need, you'd win the deal, right? So, learn what outcomes they need to achieve. How? That happens through discovery. Do this and your close ratio will improve tenfold, your deals will be more profitable, and customer retention rates will grow.
Customers have needs. Needs are outcomes. Products have features. Features deliver outcomes.
Our Approach
Our approach is based on our popular sales publication titled, "The Art of Sales Discovery, Ditch the Pitch".
Don't sell features. Sell outcomes.
We can show you how this simple subtle change in the way you engage with prospects will fundamentally change your selling style, win more, make more. Period.
Our service includes a comprehensive consult with hands-on coaching suited for anyone from BDR's to CRO's.
We're good at this.
Why Us?
The ePartners are a group of sales executives who thrive on team success. Getting your team firing on all cylinders is hard to do. That said, just one can start the transformation of an entire team into the high performing, confident, reliable group sales leaders are trying to build. At The ePartners, we've done it. One on one, or all-in, we have a proven track record from our years of sales experience that we'll give back to you.
Results matter. Use us.
Podcast
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